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Winning the ongoing affiliate war isn’t easy but (unlike some wars) it IS winnable. The affiliate wars cannot and will not be won by lazy affiliate marketers. The affiliate marketing wars will be won by the aggressive strategists who are willing to work hard and long.

Affiliate marketing is not for the faint of heart. If you had really known how tough the competition is in affiliate marketing would you have joined the fray? It doesn’t matter. You are in the midst of it now and quitting simply is not an option for a true warrior. The only option is winning…and winning BIG!

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Rebates! Rebates seem to be all the rage in today’s market place. Rebates are everywhere. Out in the brick and mortar world there are ‘mail-in’ rebates and instant rebates offered on every product imaginable from computers to home appliances to cars. In cyber space the rebate is everywhere. Rebates are offered on all kinds of programs, software, products and services.

A rebate is simply a discount in fancy clothes. The principle is exactly the same. The customer pays less than the list price for whatever the program, software, product or service might be. The customer is getting a bargain. That’s true. The question, however, is what exactly is the seller getting?
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What usually happens when an affiliate marketer goes to Clickbank or Commission Junction and signs up as an affiliate marketer for a particular product or service that is relative to his affiliate marketing business topic?

The first thing he does is usually to place a logo for the product on his website and send out a marketing email to his list advocating the value of whatever the product or service happens to be. If this average affiliate marketer has any zip at all, he will make his sales letter as good as he can make it…..

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